The Future Trends Theatre – curated by IABM – has been a hugely popular destination at IBC for the past two years for the industry to find out what’s coming next in Broadcast and Media technology. While this year’s show has been cancelled, technology is continuing to move forward – even faster now because of the drastic changes the industry is navigating.
As a result, IABM has taken the Feature online for 2020 – as the Future Trends Channel. The mission is the same – a packed agenda of both live and on-demand presentations that explore up-and-coming technology and business trends and how they will segue from today’s environment.
Starting on 1st September and delivered over 5 weeks, the Future Trends Channel will offer one live event every Tuesday backed up with a vast array of online content designed to provide attendees with knowledge and insight to help them make more informed decisions.
IABM is uniquely placed , experienced and resourced to deliver a complete online experience – building on the success of the many virtual initiatives the association has launched since the pandemic began. “This was one of the best experiences we’ve had co-producing content with a partner; you were fast, communicative, knowledgeable, professional…the list goes on. And the proof is in the pudding that we see such high-quality registrants and attendees that IABM provided. Looking forward to the opportunity to work together again!” is just one of the many positive responses IABM has received for its virtual productions.
IABM is calling for submissions for the Future Trends Channel on topics that sit under five broad themes:
Cloud & Virtualization – Virtual Week
The Virtual Week will focus on everything related to cloudification and dematerialization of media operations, including innovative technology solutions to address social distancing, at-home production and distributed media workflows.
AI/ML & Analytics – Data Week
The Data Week will focus on data-driven media, including innovative artificial intelligence and machine learning solutions to create, manage and deliver content as well as analytics solutions enabling informed decision-making at media organizations.
Imaging & Immersive – Mesmerizing Week
The Mesmerizing Week will focus on quality and experiences, including next-generation audio, UHD television, VR, AR and other immersive technology solutions.
Streaming Content & Platforms – Streaming Week
The Streaming Week is about efficient content delivery and preparation for direct-to-consumer platforms as well as the architecture and design of OTT experiences. See this as the complete technology toolset needed to go direct.
Future Media Economics – Money Week
28 September–2 October
The Money Week is about future media economics and digital business models, including the deployment of blockchain technology for content monetization as well as advanced advertising solutions that enable targeting and programmatic buying. See this as the complete technology toolset needed to make money in digital media.
Submissions are welcomed from all Broadcast and Media technology companies; charges will apply to non-IABM members. More information regarding submissions can be found at https://theiabm.org/future-trends-channel/.Closing date for submissions is 31 July; video content for those selected for the Future Trends Channel will be required in August.
“This is a great opportunity for media technology and business experts to Channel their ideas to the widest possible audience while lockdown and travel restrictions continue,” said Stan Moote, CTO, IABM. “We know from running the Future Trends Theatre at IBC just how much engagement with end users and all sides of the industry this kind of event delivers, and with IBC also promoting this event via the IBC Virtual Showcase, the widest audience possible will be encouraged to attend. We have had record numbers of attendees at our other virtual events over recent months and we will bring all that experience to bear to make the online Future Trends Channel equally as compelling as an in-person event.”