Globecast has announced industry veteran Lou DiMauro as Vice President of Sales, East Coast, effective immediately. In his new role, DiMauro is responsible for selling Globecast media management, contribution, distribution and IP services to customers based in the US and Canada.
DiMauro will be responsible for Globecast’s advanced media services including cloud-based playout and media management services and OTT platforms. He will report to Tim Jackson, Senior VP, Sales & Marketing, the Americas, Globecast.
DiMauro most recently held the position of Vice President of Sales, North America, for Encompass Digital Media (including predecessor companies Group W and Ascent Media) as part of his more than 30 years with the company. During that time he oversaw sales of current and new services, managed an annual sales budget of $75 million and with large-scale accounts including A&E Television Networks, CBS, and ABC, among others. Prior to working for Encompass Digital Media, DiMauro was Broadcast Operations Coordinator at ESPN Media.
Jackson commented, “To have an executive with Lou’s admirable level of experience join Globecast is a huge win for our organization and our clients. Lou is well respected in the industry and will be a tremendous asset to our talented team, especially as our customers continue to embrace and adopt IP workflows and virtualization.”
DiMauro commented, “I feel my experience with client-focused sales and selling technical solutions, both domestically and internationally, makes me uniquely qualified for this exciting role with Globecast. The industry is going through an unprecedented time, and it’s important now more than ever that we help guide our customers through new and better ways of working.”